TechCrunch Climate
17 March 2026
H&M wants to make clothing from CO2 using this startup’s tech
Why It Matters for ITAD
New technologies may create opportunities or challenges for equipment processing. Growing ESG focus creates opportunities for ITAD companies with strong sustainability credentials.
Rubi has developed an enzymatic process to turn carbon dioxide into cellulose that's ready to be spun into lyocell or viscose.
Key Takeaways
- • H&M wants to make clothing from CO2 using this startup’s tech.
